“One head is good. Two are better. Three is a monster.” The allusion to a folklore mainstay in this Russian proverb warns to mind the difference between high-spirited collaboration and over-thinking. Agi Mdumulla and Sam Cotton, who are living their own version of a fashion fairy-tale collecting emerging talent accolades left and right, deliver a real fun-fest of a collection. It has the elements of learning to cartwheel: thrill of mischief and one-wrong-move danger… Spoiler alert: the boys land on their feet!
Reportedly, they had gone to primary schools to solicit kids’ input on the design process. The answer is in oversize pockets, bold bright patchwork and tons of Velcro… Oh, and Lego! On faces! For all the recess antics, these coats were among the most wearable of the week’s boxy outerwear surplus. Puzzle-piece knitwear (in collaboration with Jaeger) looks soft and comfy albeit some sleeve-rolling appears inevitable. A dozen shades of gray with splashes of orange and blue fit squarely season’s color trends.
Formally, this showcase was inspired by The Coolman Collection, a series of precocious drawings Agi made at the age of four. The Breakthrough Designer laurels at the 2014 GQ Men of the Year Awards seem like a fitting testament to doing right by one’s childhood dreams. The industry, home to such iconic partnerships as Dolce and Gabbana, the DSquared2 twins or Viktor& Rolf, should make room for another duo of cool men. For now, they have certainly given critics a timeout.