THE MUSIC VIDEO FOR “BORN THIS WAY”, DIRECTED BY NICK KNIGHT & HAUS OF GAGA
Clocking in at nearly seven and a half minutes, “Born This Way” is more of a high-fashion short film than a conventional music video. As the clip opens, Gaga declares, “This is the manifesto of Mother Monster.”
She continues, describing the race she births as one “which bears no prejudice, no judgement, but boundless freedom.” Gaga’s opening narration sets the clip up as a battle between good and evil, with herself at the literal center of the fight.
The sci-fi-inspired video was directed by Gaga, alongside her longtime choreographer Laurieann Gibson and fashion photographer Nick Knight. In a nod to French fashion house Thierry Mugler, which now boasts Gaga’s own stylist Nicola Formichetti as its creative director, the Mother Monster is shown with the label’s newest muse, “Zombie Boy.” Gaga is dressed and inked skeleton-style to match the highly-tattooed model, whom she dances and flirts with throughout the “Born This Way” video. “Zombie Boy,” whose real name is Rick Genest, also appeared in a recent short film for Theirry Mugler, which featured an exclusive Gaga remix.
In addition to inspiration from Mugler, similarities to classic Madonna videos, most specifically “Vogue” and “Borderline,” can be found within the “Born This Way” clip. These Madonna references join a growing list of comparisons being made between the pop icon and Gaga’s “Born This Way,” which many claim sounds much like Madonna’s “Express Yourself.”
“It’s quite eclectic,” said Gaga. “It ranges from ‘Born This Way’ being very light to the rest of the album becoming quite darker. ‘Born This Way’ is the marijuana to the heroins of the album, the ultimate intense intoxication of the record. It’s an analogy.”
What do you think of Lady Gaga’s new video?